Does every AI provider train on customer data?

No – it depends on the product and the contract. Enterprise APIs typically exclude training, while some consumer and team plans allow it by default or through settings. What matters: you should know it for every tool your teams use.

Isn’t one big provider simply easier?

At the start, yes. But convenience turns into dependency once assistants, agents and knowledge only work with one provider. A platform layer like 48° keeps the convenience – one workspace – without tying you to one model.

Why would prices go up?

Building frontier models is extremely expensive, and many providers are financed by venture capital that expects returns. Prices, plan changes and usage limits are common levers once customers depend on a product. In 48°, model usage is passed through at cost, so you see every change – and can route around it.

Does 48° use models from non-European providers?

Yes, if you enable them – through enterprise APIs that never train on your content. Your workspace, knowledge and data stay with BlackMountain in the EU, and you can switch to EU-hosted or local models at any time.

We are already locked in. How do we get out?

Step by step: map which assistants, prompts and knowledge live where, move your knowledge into a workspace you control, and run new work model-independently. We help you plan the move.

IN FOCUS · THE AI VENDOR TRAP

First they learn from you.
Then they charge you for it.

When one AI provider – often outside Europe – runs all of your AI, a familiar pattern can unfold: your data trains their models, your know-how strengthens their product, your stack becomes impossible to move – and then the price goes up.

Talk to us Check your exposure

FOUR STEPS

How the trap closes – one reasonable decision at a time.

None of these steps looks dangerous on its own. Together they move control of your AI – and your margins – to someone else.

STEP 01YOUR DATA → THEIR MODEL
They train on your data.
Prompts, documents and corrections are valuable training material. Depending on the product and its terms, your inputs can be used to improve the provider’s models – sometimes by default, and in team or personal plans more often than you think.
STEP 02YOUR KNOW-HOW → EVERYONE’S ANSWER
Your know-how becomes their advantage.
Once your expertise has shaped a model, it can surface for everyone who uses it – including your competitors. What took you years to learn becomes a feature of someone else’s product.
STEP 03ONE VENDOR · EVERY LAYER
Then they lock you in.
Assistants, agents, prompts, knowledge bases and integrations are built on one provider’s APIs and formats. Every month the cost of leaving grows – until switching feels impossible.
STEP 04VENTURE CAPITAL → YOUR INVOICE
And then the price goes up.
Many AI providers have raised billions in venture capital and spend heavily to win market share. Investors expect returns. Once customers can’t leave, prices, plans and usage limits are the easiest lever.

STEP 01·YOUR DATA → THEIR MODEL

STEP 01·YOUR DATA → THEIR MODEL
STEP 01YOUR DATA → THEIR MODEL
They train on your data.
Prompts, documents and corrections are valuable training material. Depending on the product and its terms, your inputs can be used to improve the provider’s models – sometimes by default, and in team or personal plans more often than you think.
STEP 02·YOUR KNOW-HOW → EVERYONE’S ANSWER
STEP 02YOUR KNOW-HOW → EVERYONE’S ANSWER
Your know-how becomes their advantage.
Once your expertise has shaped a model, it can surface for everyone who uses it – including your competitors. What took you years to learn becomes a feature of someone else’s product.
STEP 03·ONE VENDOR · EVERY LAYER
STEP 03ONE VENDOR · EVERY LAYER
Then they lock you in.
Assistants, agents, prompts, knowledge bases and integrations are built on one provider’s APIs and formats. Every month the cost of leaving grows – until switching feels impossible.
STEP 04·VENTURE CAPITAL → YOUR INVOICE
STEP 04VENTURE CAPITAL → YOUR INVOICE
And then the price goes up.
Many AI providers have raised billions in venture capital and spend heavily to win market share. Investors expect returns. Once customers can’t leave, prices, plans and usage limits are the easiest lever.

THE WAY OUT

Four exits – built into 48°.

Every step of the trap has a counter-move. 48° is designed so you never have to walk into it.

EXIT 01
Your data never trains anyone’s model.
48° uses enterprise APIs that never train on your prompts and files – whichever model you choose. Application, storage and processing run in the EU.
Status: under your control.
01
EXIT 02
Your knowledge stays your asset.
Assistants, knowledge and workflows live in your own workspace at a European-owned company – not in a model provider’s account.
Status: under your control.Read about sovereign AI
02
EXIT 03
Switch models any time.
Leading and open-weight models in one workspace. Change the model per assistant – your prompts, knowledge and integrations stay where they are.
Status: under your control.Explore models
03
EXIT 04
Prices you can see coming.
Model usage is passed through at cost and visible per team in Control Tower. If one provider gets expensive, Auto (EU) routes the work elsewhere.
Status: under your control.See pricing
04

SELF-CHECK

How deep are you in the trap?

Seven questions about the AI tools your teams use today. Nothing is stored or sent – the score is calculated in your browser.

01
Our AI providers contractually exclude training on our prompts and files.
Check every plan in use – including team and personal accounts.
02
Our company knowledge lives in a workspace we control, not in a provider’s account.
Knowledge bases and assistants count too.
03
We use more than one model provider in daily work.
One provider means one point of failure.
04
We could move our assistants and workflows to another model within a week.
The honest answer shows the real lock-in.
05
Our AI platform is European-owned and subject to EU law.
Ownership decides jurisdiction.
06
We see AI spend per team and per model.
You can only steer what you can see.
07
A price increase by one provider would not hit our budget directly.
Could you route around it?

—/ 100

Freedom score0 / 7 answered

Answer the questions to see your score.

For 48° we answer every question in writing – ask us for the details.

Talk about your result

FAQ

The vendor trap, explained.

STAY FREE TO MOVE

Use every model. Depend on none.

Talk to us about getting out of – or never getting into – the AI vendor trap.

Book a Demo Read about sovereign AI

First they learn from you.Then they charge you for it.

How the trap closes – one reasonable decision at a time.

They train on your data.

Your know-how becomes their advantage.

Then they lock you in.

And then the price goes up.